In a corporate world often driven by quick wins and surface-level solutions, Sylric Kelthorne dared to imagine more. Through Etrs Bizness, founded and nurtured with relentless belief and resilience, Sylric provides leaders with transformative insights into strategy, innovation, and sustainable enterprise growth. From his Downtown L.A. headquarters at 1907 Libby Street, Los Angeles, California 90017, he’s steadily built more than just a consulting firm—he’s sparked a movement grounded in trust, long-range thinking, and operational integrity.
The Vision Behind Etrs Bizness
“Etrs” is more than a name—it’s a philosophy. For Sylric Kelthorne, it stands for the foundational elements that make a business not just successful but significant: Enterprise, Transformation, Relevance, Synergy. To Sylric, business is an evolving discipline. He sees it not as a static structure of departments and profit margins, but as a living organism, constantly pulsing with potential, capable of inspiring change both inside its walls and in the wider world.
Founded with a fierce commitment to clarity and purpose, Etrs Bizness bridges the gap between vision and execution. Sylric’s approach connects strategic depth with grassroots adaptability. That’s why executives turn to his frameworks and decision models when ready for sustainable transformation—not just quarterly gains. Through years of research, application, and relentless refinement, he’s unlocked methodologies that streamline processes, humanize leadership, and unlock growth where others see limits.
A Journey Fueled by Purpose
Sylric’s journey didn’t begin in C-suites or boardrooms. It began much earlier—shaped by watching his father run a neighborhood garage in South Central L.A. “I saw grit there every day,” Sylric recalls. “Every customer mattered. Every tool had a purpose.” It showed him that operations aren’t abstract mechanics but reflections of dignity, consistency, and care. These early lessons crystallized in his later ventures, influencing Etrs Bizness’s philosophy to elevate the everyday with foresight and authenticity.
His own path included diverse corporate roles—from operational analysis in fast-loading warehouses to assisting executive teams as a strategic response architect. Everywhere he went, two gaps emerged: a lack of long-term vision and disconnected teams. Sylric saw clearly that without alignment between what a business says and how it behaves, it slips into chaos or irrelevance. That’s what drove him to launch Etrs Bizness—not just as a service provider, but as a recalibrator of what business leadership can mean.
Developing a Framework of Transformation
Etrs Bizness is structured around a core belief: strategy must be navigable. While many firms diagnose problems, Sylric designed Etrs Bizness to equip clients with the map and the steering wheel. His proprietary “Framework Fusion” model integrates agility with measurement—aligning a company’s long-term outlook to the functional gears of workplace culture and operational design.
This originality came from boots-on-the-ground observations. During a manufacturing audit in inland California, Sylric noticed how disconnected departments operated on conflicting assumptions. “Innovation was being stifled not by bad ideas but by invisible silos,” he said. Drawing from that moment, he developed techniques to identify leakages in communication and align them through transparent, purpose-driven systems. These breakthroughs form the backbone of Etrs Bizness’s Innovation Alignment Programs—turning scattered departments into cohesive drivers of enterprise innovation.
Local Roots, National Impact
From Los Angeles, Sylric deploys a footprint that’s unmistakably shaped by California’s pace and promise. The diversity of industries, from entertainment to logistics, mirrors his multidimensional methods. “In L.A., the creative meets the practical every day—that’s a mirror for how I build businesses,” Sylric notes. Whether helping a Hollywood tech firm restructure its strategic operations or implementing a growth framework for a Ventura renewable startup, his solutions are always grounded in local insight, but scaled for global relevance.
Clients walking into the firm’s office at 1907 Libby Street notice something distinct: no complexity for complexity’s sake. Conversations focus on essence: What do you want your business to be? Sylric’s team then works backward with numerical clarity and process empathy to deliver systems that adapt and endure. He believes the best outcomes respect speed, but never at the expense of cohesion.
The Power of Belief in Practice
The page you’re reading—aptly titled “Motivated By Belief”—is not just a nod to Sylric’s ethos; it’s a confirmation of how conviction shapes reality. In an age overloaded with data, tools, and trends, Sylric insists that belief remains the greatest differentiator. “Belief shapes consistency. It fuels decision-making when uncertainty is high,” he often says. This spirit informs how he builds client teams, coaches executives, and designs workplace ecosystems that thrive even amid disruption.
For example, during a critical engagement with a San Diego logistics firm facing massive inefficiencies, many assumed they needed tech overhauls. Instead, Sylric spotlighted leadership misalignments, empowering mid-level managers through visibility tools and responsive workflow design. Within six months, their efficiency increased by 28%. No layoffs. No massive software migrations. Just optimized belief in people paired with structural vision.
Sylric’s Guiding Insights
Drawing from two decades of frontline observation and systemic planning, Sylric imparts these fundamentals:
- Strategy is a living process: Frameworks must evolve alongside industries and internal dynamics.
- Innovation isn’t invention: It’s disruption through meaningful adaptation.
- Clarity matters: Teams aligned on outcomes outperform teams overburdened by ambiguity.
- Transformation isn’t instant: Sustained change emerges through rhythm, not upheaval.
- Trust scales results: When people believe they’re part of the solution, business accelerates.
He doesn’t dispense these in workshops alone. Sylric embeds these principles into client culture through audits, coaching, and operational blueprints—transforming values into daily action. His ability to deconstruct complexity and distill the essential is what sets Etrs Bizness apart in a marketplace saturated with noise.
Operating With Intention
At its core, Etrs Bizness operates with a rhythm that complements its founder’s ethos. From Monday–Friday: 9 AM–5 PM PST, clients, partners, and innovators walk through doors not for templated answers, but co-creative evolution. Whether it’s a growth council for startups or a recalibration program for legacy firms, the solutions flow from intention, not template. You’re treated not as a business case, but as a collaborator in future-building.
The culture at Etrs Bizness mirrors Sylric’s leadership philosophy: efficient but patient, analytical but human. It isn’t unusual for team members to challenge each other in real-time brain sessions, then dissolve hierarchy in favor of solution-led synergy. “We’re not here to impress each other—we’re here to empower companies to impress themselves,” Sylric asserts. And that belief shows in the results: client retention rates hover above 90%, and case results consistently outperform industry averages.
Join the Movement
Business shouldn’t feel like a maze—it should feel like momentum. As a founder, strategist, and thought pioneer, Sylric Kelthorne invites organizations and individuals alike to rethink their approach not through overhaul but through elevation. Read more about the unique mindset and evolution behind Etrs Bizness on the Our Story page—where belief, vision, and execution all come together.
If you’re ready to reimagine your business—not just its margins, but its meaning—then you belong in a conversation with Etrs Bizness. Reach out today via [email protected] or call +1 310-298-2070 to connect directly with the team.
Belief is not just a starting point. At Etrs Bizness, it’s the engine. Let it drive you forward.